CrawlMasterTechnical Solutions
Technical SEO Services

An engineering-led approach to technical SEO.

A deep audit, a prioritised plan, and the people to actually ship the fixes. No checkbox reports, no vague 'recommendations' you have to find someone else to implement.

What this is

Technical SEO done by people who can write the fix.

Most technical SEO engagements end with a PDF and the recommendation to "talk to your developers." That is the gap we set out to close. Our team audits, prioritises, and implements, end to end. The report exists, but the report is not the deliverable. The improved site is the deliverable.

The audit itself runs to 100 checks across ten technical areas, all listed below. Every check is scored, every finding comes with a fix, and the fix gets shipped during the engagement. By the end you have a healthier site, a clearer picture of what was wrong, and a roadmap for the work that comes next.

At a glance

  • 100-point technical audit, every engagement
  • Findings ranked by impact and cost
  • Real implementation, not just a report
  • Monthly reporting tied to business metrics
  • UAE-based, working in your time zone
  • 30-day notice on retainer plans
Request an audit
The audit

100 checks across ten technical areas.

Every category below is a real area of technical SEO work, not a marketing label. Every line item is a real check we run on your site. Below is the full list.

Crawl and indexation

01 / 10
  1. 001robots.txt syntax, scope, and conflicts
  2. 002XML sitemap completeness and freshness
  3. 003Indexation budget vs unique URL set
  4. 004Soft 404s and thin or near-empty pages
  5. 005Canonical tag accuracy on every template
  6. 006Noindex coverage on staging, search, and filter URLs
  7. 007Orphan pages with no internal links
  8. 008Pagination signals and rel attributes
  9. 009Faceted navigation footprint in the index
  10. 010Crawl error reports from Search Console

Site architecture and internal links

02 / 10
  1. 011Depth from home to revenue pages
  2. 012Hub and spoke structure for topic clusters
  3. 013Internal anchor text relevance and variety
  4. 014Breadcrumb implementation and schema
  5. 015Footer link weight and intent
  6. 016Navigation overlap and dead-end menus
  7. 017Sitemap.html or HTML index for large sites
  8. 018Internal redirects and link equity loss
  9. 019Cross-linking between language versions
  10. 020Related-content modules on content pages

URL and redirect hygiene

03 / 10
  1. 021URL pattern consistency by template
  2. 022Trailing slash and case normalization
  3. 023Parameter handling in canonicals and sitemaps
  4. 024Redirect chains and loops
  5. 025404 vs 410 usage on removed content
  6. 026301 vs 302 use across the site
  7. 027WWW and protocol consolidation
  8. 028Old domain redirect coverage post-migration
  9. 029Slug stability for evergreen content
  10. 030UTM and tracking parameter handling

On-page elements

04 / 10
  1. 031Title tag length, intent, and uniqueness
  2. 032Meta description coverage and CTR signals
  3. 033H1 presence and accuracy by template
  4. 034Heading hierarchy and skipped levels
  5. 035Image alt text coverage and intent
  6. 036Content depth vs target query expectation
  7. 037Keyword cannibalisation between pages
  8. 038Open Graph and Twitter card coverage
  9. 039Author and date signals on editorial pages
  10. 040FAQ blocks on commercial templates

Structured data and schema

05 / 10
  1. 041Organization and LocalBusiness on the site
  2. 042Product, Offer, and AggregateRating coverage
  3. 043Article schema with author and dates
  4. 044Breadcrumb schema across templates
  5. 045FAQPage and HowTo on eligible content
  6. 046Video schema with duration and thumbnails
  7. 047Review and rating schema accuracy
  8. 048JSON-LD validation against Google rich results
  9. 049Schema and visible content parity
  10. 050Schema and analytics correlation in reports

Core Web Vitals and performance

06 / 10
  1. 051LCP target on key templates
  2. 052INP and interaction responsiveness
  3. 053CLS sources and reservation strategy
  4. 054Image weight, dimensions, and format
  5. 055Critical CSS and render-blocking resources
  6. 056Font loading strategy and FOIT/FOUT control
  7. 057Caching headers on static assets
  8. 058TTFB and origin server responsiveness
  9. 059JavaScript bundle size and code splitting
  10. 060Third-party script audit and timing

Mobile experience

07 / 10
  1. 061Mobile-first indexing coverage
  2. 062Viewport meta tag presence and config
  3. 063Tap target size and spacing
  4. 064Mobile menu accessibility
  5. 065Form usability on small screens
  6. 066Mobile-only content equivalence with desktop
  7. 067Lazy loading and mobile bandwidth
  8. 068Mobile pagespeed on real-user data
  9. 069Intrusive interstitial guidelines
  10. 070Mobile-specific layout shift cases

International SEO

08 / 10
  1. 071Hreflang return-tag completeness
  2. 072Default x-default fallback usage
  3. 073Country code top-level vs subfolder choice
  4. 074Currency and language switching UX
  5. 075Geo-redirects and bot exclusion
  6. 076Translated metadata and structured data
  7. 077Local hosting or CDN edge presence
  8. 078Local business listings parity
  9. 079Right-to-left layout fidelity for Arabic
  10. 080Multilingual sitemap structure

Security and accessibility

09 / 10
  1. 081HTTPS everywhere with HSTS
  2. 082Mixed content audit on all templates
  3. 083Content security policy and headers
  4. 084Outdated software, plugins, and libraries
  5. 085Public exposure of admin and staging URLs
  6. 086WCAG AA compliance on key pages
  7. 087Color contrast across the design system
  8. 088Keyboard navigation through key flows
  9. 089Form labelling and error handling
  10. 090ARIA usage and screen reader testing

Analytics and measurement

10 / 10
  1. 091GA4 or alternative coverage on every page
  2. 092Goal and conversion event coverage
  3. 093Cross-domain tracking and referrals
  4. 094Search Console verification and coverage
  5. 095Bing Webmaster and other engines
  6. 096Server-side tagging where consent demands it
  7. 097Cookie consent and analytics scope
  8. 098Custom dashboard for stakeholders
  9. 099Attribution model fit for the business
  10. 100Reporting cadence and ownership
Service process

From audit to validated results.

01

Audit

Crawl data, log files, Search Console, real-user metrics, and a manual review of every template. We end with the 100-point report and a presentation walking you through it.

02

Prioritise

Findings ranked by expected impact and implementation cost. We agree the order of work and the success metric attached to each phase.

03

Implement

Real engineering work in your stack, with code review and staged deployments. We do not believe in throwing changes over a wall.

04

Validate

Each change is verified in production: real-user metrics, search performance, and conversion impact. We close the loop before moving on.

05

Iterate

Search and the web change. Once the foundation is sound, we keep adapting it. Quarterly priorities, ongoing monitoring, and steady gains.

Deliverables

What you get, in plain terms.

100-point technical audit

A written report with each finding, severity, expected impact, and the fix. Plus the raw data so your team or your next agency can verify our work independently.

Prioritised roadmap

Findings turned into a ranked backlog. Quick wins flagged separately from foundational work. You can see in advance what the first month looks like, and the second, and the third.

Implementation

We ship the changes in your code base, your CMS, and your infrastructure, or alongside your developers when they prefer. Every change is reviewed, deployed, and verified in production.

Schema and structured data work

Schema designed for the templates that actually drive revenue, validated against Google's rich-results tooling, and tracked into the report so you can see what shows up where.

Core Web Vitals fixes

Render path tuning, image and font strategy, JavaScript work, and caching headers, until your real-user data passes on the templates that matter.

Monthly reporting

A short, readable report tied to the metrics your business already tracks. Indexation, impressions, clicks, conversions, and the technical health of the site. No vanity, no fluff.

Expected results

The traffic growth a clean technical foundation tends to produce.

We will not promise numbers we do not control. The ranges below are what a typical engagement produces in the first six to twelve months, measured against the metrics that your business already reports on internally.

  • IndexationCrawl errors down 80%+, indexed pages up 25 to 60%
  • Core Web VitalsPass rate from sub 50% to 90%+ on real-user data
  • Organic clicks30 to 120% lift on commercial-intent templates
  • Impression share20 to 80% lift in tracked query universe
  • Schema coverageRich-result eligibility across all priority templates
  • Conversion lift5 to 20% from speed and UX fixes alone

Ready for a real technical audit?

You will leave the first call knowing where you stand and what to do about it.

Request audit